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Perpetual Traffic

Perpetual Traffic is a weekly podcast produced by DigitalMarketer and hosted by Ralph Burns (Tier 11) and Amanda Powell (DigitalMarketer) The duo shares cutting-edge strategies on acquiring leads and sales for your business through paid traffic. Paid traffic is the act of putting your product, service, or message in front of your target audience… it’s the act of acquiring customers online while also building goodwill, and is the lifeline of any business. So, whether you’re a media buying expert or you’ve yet to create your first Facebook or Instagram ad, you’ll discover actionable strategies that can be applied today. Perpetual Traffic combines the paid traffic strategies developed at DigitalMarketer with the real-life agency experience of Tier 11. Listen to real stories of business owners just like you and how they overcame struggles with digital marketing and online advertising. Learn how to make Facebook advertising, Instagram advertising, YouTube advertising, Twitter advertising, Google AdWords advertising, LinkedIn advertising, (and more) work for your business.
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Jan 5, 2021

You knew this episode was coming once the headlines started to pop up: it’s time for an iOS 14 update as it impacts marketers. In this episode, Angela Ponsford joins Ralph Burns to explain how the new iOS 14 update is changing Facebook advertising, what you need to be doing as a marketer or agency, how the Facebook API could help, and more. Listen to also hear part of Ryan Deiss’ T&C 360i keynote.

RESOURCES MENTIONED IN THIS EPISODE

Work with Tier 11

How To Double Your Customers, Sales, & Profits with A/B Testing | Conversion Fanatic

Maurice Rahmey iOS 14 Twitter Thread

How Apple’s iOS 14 Release May Affect Your Ads

Key takeaways from Facebook’s major iOS 14 updates today

Preparing our Partners for iOS 14: Impacts to App Advertisers and Developers

Apple’s new privacy features have further rattled the location-based ad market

Speaking Up for Small Businesses | Facebook

Verifying your Domain | Facebook

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