Ralph and Molly are back with Part 2! Now that you understand Facebook's ad delivery system, it's time to explain what that means for your ad copy and creatives.
In this episode, we explain the 3 types of ads that currently work best with Facebook’s algorithm. We’ve included downloadable ad examples in the slides below that Molly will use to show how she creates ads that drive engagement and get favored in the algorithm.
Facebook’s Ad Policy
Facebook's’ Policy on Low Quality or Disruptive Ads
Avoid Creating Negative Experiences with Ads on Facebook
Episode 144: Why This is Still the Best Time to Be a Facebook Marketer (Plus… Insights from Facebook’s NYC Office)
Episode 190: How Facebook’s Ad Delivery System Works: Part 1
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